WMG’s Header Bidding monetization platform is based on prebid technology. Supporting inApp and Server to Server side (s2s), our solutions are aimed at increasing revenue for publishers.
Header bidding is a way for publishers to have a simultaneous auction between all bidders.
Allocating the tag on the website while the page is loading, all supported Header Bidding SSPs, trading desks and ad exchanges participate in the auction. This means that all the demand sources are betting at the same time and the publisher selects a winner with the most favorable price and targeted audience ad.
Access to Unlimited
Quantity of DSPs
In Header Bidding
Header Bidding is the most common resource used by the top 1,000 websites in the United States, which together constitute 86% of the overall internet resources and platforms of the U.S. market. Header Bidding usage is continuously increasing around the world.
Let's Rock Header
How does it work?
WMG ad server is a complete solution for monetizing traffic, managing advertising campaigns and optimizing profit for sites.