Google Ad Exchange
By establishing an open marketplace where prices are set in a real-time auction, the Ad Exchange enables display ads and ad space to be allocated much more efficiently and easily across the web. It’s just like a stock exchange, which enables stocks to be traded in an open way.
Ad Manager Components
AD Manager
Ad manager is a powerful platform for managing your ads. It gives the opportunity to use different instruments for the inventory monetization.
Open Bidding
is an additional exclusive Google product. It allows to add other third-party exchanges competing for inventory in a real-time auction.
Ad Exchange
Real-time marketplace which includes Ad Sense advertisers and Ad Networks agencies. All the buyers are competing in real-time auction buying the impression on your site.
AdSense
Simple way to monetize your inventory. AdSense works by matching ads for your site based on your content and visitors.
is an additional exclusive Google product. It allows to add other third-party exchanges competing for inventory in a real-time auction.
is a powerful platform for managing your ads. It gives the opportunity to use different instruments for the inventory monetization.
Real-time marketplace which includes Ad Sense advertisers and Ad Networks agencies. All the buyers are competing in real-time auction buying the impression on your site.
Simple way to monetize your inventory. AdSense works by matching ads for your site based on your content and visitors.
Open Bidding
It is a header bidding solution launched by Google. Since it was released it has made a considerable impact on publisher’s monetization. 3rd party Ad Exchanges take part in a real-time auction and involve new demand for publishers. As the result it brings more revenue, higher Fill Rate and increases eCPM.
Google Ad Exchange
Whatever type of inventory you have, we can find the most relevant instrument for your monetization.
You get the opportunity to use different Google monetization products.
Display
Video
Games
