Player Acquisition Lead (EMEA)

Management

Remote

We are looking for talented and experienced Player Acquisition Lead (EMEA) to join our team.

WMG International, known as adWMG — a product company founded in 2014 with offices in Los Angeles, London, and Kyiv. We aim to work with publishers and advertisers worldwide and monetize web, mobile applications, and CTV inventory programmatically on a CPM-based model. adWMG is a global programmatic media partner for game publishers. We help studios scale their games across mobile, PC, and console platforms using our proprietary DSP technology. We are an official Google MCM partner, IAB-certified vendor, and Prebid demand provider, offering performance-focused media buying for player growth.

Requirements and Responsibilities:

Design and lead player acquisition strategies across the EMEA region for iOS, Android, PC, and Console games
Build and manage strong partnerships with game publishers and advertisers
Launch and optimize programmatic and direct campaigns with a focus on CPI, ROAS, LTV, and retention
Collaborate with internal teams including product, analytics, and sales to drive results and innovation
Identify growth opportunities through experimentation, A/B testing, and performance analysis
Represent adWMG at international and regional gaming and growth events

Skills:

5+ years of experience in player acquisition, performance marketing, or ad tech within the gaming industry
Proven track record of delivering measurable campaign results (ROAS, CPI, LTV)
Solid understanding of mobile, PC, and console ecosystems
Strong communication, sales, and negotiation skills
Experience working remotely and collaborating across global teams
Based in the EMEA region

We offer:

Full time
Join a high-growth, profitable ad-tech / gaming company with global reach
Work with top gaming clients and cutting-edge monetization tools
Competitive salary + performance-based bonus
International team culture with career growth opportunities
Access to leading industry events and conferences

Upload CV File

If the above is appropriate for you, we will be happy to see your CV!